Site info and AI context
These two screens are where the bot learns your business. Empty fields here show up as vague answers and as generic placeholder wording in real conversations.
Settings → Site info
| Field | Why it matters |
|---|---|
| Domain | Must match your live site, without http://. Include www. only if your site uses it. A domain can only be used by one chatbot. |
| Site Name | Used in replies through {site_name}. Write it the way customers say it. |
| Contact Email | Used through {email} in every handoff answer. |
| Contact Page Url | Used through {contact_url}. |
| Chat URL (whatsapp or other) | Used through {chat_url} and {chat_button}. |
| What does your website sell/do? | Feeds {webshop_description} and gives the AI its basic framing. Maximum 1,000 characters. |
| Website Languages | The languages the bot may answer in. See Multilingual setup. |
This screen also holds Install widget, where you copy your embed snippet. See Install the widget.
Writing a good description
Two or three sentences, concrete:
We sell indoor and outdoor plants, pots, and gardening tools. We ship within Belgium and the Netherlands. We do not sell seeds or garden furniture.
Saying what you do not sell is worth including — it gives the model something to refuse against.
Settings → Bot personality
Two fields on this screen shape every reply.
AI Expertise
The subjects the bot may be confident about. Used through {ai_expertise}. Maximum 1,000 characters.
Specific: plant identification, light and watering requirements, repotting, pest treatment
Too broad: everything about our shop
Keep it to areas where a wrong answer is not costly. Legal, medical, and safety topics do not belong here.
Chatbot context
The standing instruction sent with every conversation. This is where tone and boundaries live.
A workable structure:
- Who the bot is — You are the assistant of a Belgian garden centre.
- Tone — Friendly, concise, informal address. Never more than three short paragraphs.
- What to do when unsure — Say you are not certain and offer the contact page. Never guess stock or delivery dates.
- What is off limits — Do not discuss competitors. Do not give discounts. Do not promise delivery times.
- How to close — End with a question that moves the visitor forward.
Write it in one language; it applies to all of them. It is instruction, not customer-facing text. Reset to Default restores Mikabot’s standard context.
What to keep out of the context
- Prices and stock — these come from your product feed and go stale here
- Opening hours and promotions — unless you will keep them updated
- Long policy text — link to the page instead, and add the page under AI Knowledgebase Structure
The same screen holds the Chatbot Messages card. See Chatbot and error messages.
After each change
- Save
- Ask the same three questions in the preview or on the Demo page
- Look for changes in tone, length, and whether the bot still refuses what it should refuse
Change one field at a time. Rewriting the context and the expertise together makes it hard to tell which one helped.
Related
Related articles
AI responses explained
The difference between canned and smart responses, and how the bot decides which to use.
Appearance and branding
Set the bot name, avatar, colour, and corner radius so the widget matches your store.
Chatbot and error messages
Rewrite the welcome message, attention popup, and product intro texts.
Contact us
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