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Going live

Work through this list once your chatbot is configured. It takes about an hour and catches the problems your customers would otherwise find for you.

Before you install

  • The Domain on the chatbot matches the hostname the widget will run on, exactly — www. included or excluded to match your live site
  • The chatbot is set to Active. New chatbots are created inactive.
  • A product feed is imported per language, and Products in DB matches your catalog
  • What does your website sell/do? and AI Expertise are filled in, because answers are only as specific as those fields
  • Bot name, avatar, and colour match your brand
  • A contact page or contact email is set, so handoffs have somewhere to go
  • Written answers exist for every language you serve

Test with real questions

Use the Demo page and ask at least ten questions a customer would really ask:

  • A product search you know has a good match
  • A product search with no good match, to check the bot says so instead of inventing one
  • A question about delivery, returns, or payment
  • A question in each language you support
  • “Can I talk to someone?”, to check the handoff answer
  • An angry or frustrated message
  • A question that has nothing to do with your shop

Check that every product the bot shows opens the right page, and that no placeholder braces such as {email} are visible.

Demo page and dashboard preview messages count towards your monthly limit, so budget a little headroom for testing.

Install and verify

  • The snippet is pasted once, in a template that runs on every page
  • The bubble appears on desktop and on a real phone
  • The widget does not cover your cookie banner or cart button
  • The first answer arrives within a few seconds
  • The conversation appears in Chat conversations afterwards
  • Your privacy policy mentions the chat assistant

First week

  • Read the conversations, not only the metrics
  • Fix bad answers at the source: feed data, the site description, or a written answer
  • Filter Chat conversations on Type: error to see whether anything is failing systematically
  • Compare your usage against your monthly message limit — when it runs out, the widget stops loading rather than answering with an error

First month

  • Compare the products the bot shows against what actually sells
  • Rewrite the welcome message if few visitors open the chat
  • Import the feed again after every price change, promotion, and range update
  • Change one thing at a time, so you can tell what worked